Retail Sales and Technical Counter Sales Role – Tools and Machinery Division

Adendorff Machinery Mart is recruiting a Counter Sales professional for its Edenvale branch, Gauteng. This is a permanent retail sales opportunity within the Tools and Machinery retail sector for customer-focused and sales-driven individuals who enjoy working with technical products, spares, and hardware equipment.

The successful candidate will support counter sales operations by assisting customers with product selection, generating sales revenue, maintaining stock control, and delivering high-quality customer service. Preference will be given to candidates with experience in automotive, engineering, tools, machinery, or hardware retail environments.

This role provides excellent career development opportunities for individuals interested in technical retail sales, product knowledge growth, and customer relationship management within a specialised retail environment.

Purpose of the Role

The Counter Sales representative is responsible for driving sales performance while maintaining professional customer service standards. The role ensures customers receive accurate product advice, pricing information, and technical support where required.

The position contributes directly to branch profitability through active sales generation and customer retention strategies. Maintaining strong product knowledge and professional customer interaction is essential for success.

Key Responsibilities

The Counter Salesperson will maintain proper stock level control to ensure product availability for customers. Monitoring stock movement and reporting shortages is part of operational responsibilities.

Administrative and operational duties may be required to support branch management functions. This includes following store procedures and maintaining accurate sales records.

Sales generation is a key performance requirement. The candidate must actively promote products to meet strategic sales growth targets and business objectives.

Providing excellent customer care in accordance with company standards is essential to maintain customer loyalty and brand reputation.

Staff supervisory experience will be advantageous as the role may involve assisting with operational team coordination.

The candidate must follow all branch operational procedures and company policies at all times.

Driving sales growth through product promotion, technical advice, and customer engagement is a primary responsibility.

Maintaining a positive company image through high-quality customer service interactions is required.

General housekeeping duties must be maintained to ensure a professional store environment.

Continuous product knowledge development is required to support customer technical enquiries and sales performance.

Minimum Requirements

Senior Certificate (Matric / Grade 12) is required.

Own vehicle is essential for operational mobility and commuting requirements.

Technical Skills and Competencies

Previous exposure to automotive, engineering, tools, machinery, or hardware retail environments is highly advantageous.

Technical knowledge of DIY or hardware products will be considered a strong advantage.

Strong product knowledge and willingness to continuously learn new product ranges is required.

Basic administrative and retail sales reporting knowledge is required.

Computer literacy and POS system familiarity will be advantageous.

Behavioural Competencies

The candidate must be confident, honest, and reliable.

Strong teamwork capability is required to support branch operations.

Customer orientation is essential for maintaining service excellence standards.

Strong communication skills are required for customer interaction and sales presentations.

Results-driven sales performance is required to meet branch targets.

Professional conduct and positive attitude are essential.

Work Environment and Operational Focus

This role operates within a retail tools and machinery store environment in Edenvale, Gauteng.

Working hours are typically:
Monday – Friday: 08:00 – 17:00
Saturday: 08:00 – 13:00

The role requires direct customer engagement, technical product discussions, and active sales participation.

Adendorff Machinery Mart promotes long-term staff development, training, and customer relationship excellence in line with its organisational vision of delivering global-quality equipment solutions.

Employment Details

Position: Counter Sales – Tools and Machinery
Company: Adendorff Machinery Mart
Industry: Retail / Tools and Machinery
Location: Edenvale, Gauteng
Division: Loc 22 Edenvale
Employment Type: Permanent
Minimum Experience Level: Associate
Posted Date: 25 February 2026
Closing Date: 13 March 2026

Applicants who do not receive feedback within two weeks of application should consider their application unsuccessful.

Apply for Counter Sales – Adendorff Edenvale

Candidates with strong customer service and retail technical sales experience are encouraged to apply before the closing date.

👉 Apply for Counter Sales – Edenvale

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