Hiring Now | Sales Consultant | East London, Eastern Cape | Full-Time Permanent Position Available

Fidelity Services Group, through its Fidelity ADT division, is seeking a high-energy, goal-driven Sales Consultant to join their growing sales operations in East London, Eastern Cape. Reporting directly within the Eastern Cape business unit, this full-time commercial position focuses on sourcing new business leads, selling armed response contracts, and providing clients with cutting-edge electronic security systems including alarm upgrades, CCTV, and electric fencing. If you hold a Matric certificate, active PSIRA Grade C registration, a valid driver’s license with your own reliable vehicle, and a strong track record in sales, Fidelity ADT offers a lucrative platform to grow your career. Apply today to secure your opportunity.

Job Overview

About the Role

The Fidelity ADT sales team in East London plays a critical role in expanding the company’s footprint across residential, commercial, and industrial markets in the Eastern Cape. As a Sales Consultant, you will act as a proactive business “hunter,” self-generating prospective leads while following up on company-supplied inquiries to close contracts for armed monitoring, response services, and electronic security hardware.

This role requires a blend of technical acumen, persuasive negotiation, and field prospecting. You will work closely with key local stakeholders—including estate agents, building contractors, developers, and architects—to identify security opportunities at the ground level. The ideal candidate thrives in a fast-paced environment, meets monthly sales targets consistently, and brings a presentable, highly professional demeanor to every client interaction.

Key Responsibilities

New Business Generation & Deal Closing

• Proactively source, prospect, and secure new armed monitoring and response service agreements across East London and surrounding areas.

• Sell electronic security equipment, including alarm system upgrades, CCTV installations, electric fencing, and outdoor beams.

• Convert both self-generated leads and company-provided sales inquiries into signed, long-term contracts.

• Build and maintain a strong referral network by liaising with property developers, architects, estate agents, and local business associations.

Client Engagement & Security Consultation

• Conduct on-site risk assessments and security audits for residential and commercial client properties.

• Recommend tailored electronic security solutions based on specific client vulnerabilities and operational requirements.

• Prepare clear, accurate quotes and follow up rapidly to maximize conversion rates.

• Maintain professional relationships with existing clients to encourage system upgrades, add-on services, and client retention.

Sales Administration & Reporting

• Maintain meticulous administrative records of all sales activities, quotes issued, and contracts closed.

• Prepare and submit daily, weekly, and monthly sales activity reports to management.

• Ensure all sales documentation complies with company standards and internal policy frameworks.

Minimum Requirements

Educational Qualifications & Professional Registration

• Grade 12 Certificate (Matric) or equivalent qualification — essential

• Active PSIRA Grade C Registration — mandatory statutory requirement

Experience & Essential Attributes

• Proven track record in direct sales (experience in capital goods sales or solution-based sales is strongly preferred).

• Demonstrated technical knowledge of intruder detection hardware (e.g., IDS, DSC, AJAX, or related alarm systems) is highly advantageous.

• Valid Driver’s License and Own Reliable Vehicle — non-negotiable requirement for field calls.

• Proficiency in Microsoft Office (Word, Excel, Outlook) and digital sales tools.

Key Competencies & Personal Attributes

• Self-motivated, energetic, and highly target-driven with a “hunter” mindset for new business.

• Exceptional communication, negotiation, and closing skills.

• Well-groomed, presentable, and professional demeanor suitable for representing South Africa’s leading security group.

• Strong time-management and organizational abilities to handle field appointments, quotes, and reporting efficiently.

Core Values

Customer-Centric Solution Selling

Providing security solutions requires a deep understanding of client safety concerns. A successful Sales Consultant focuses on building long-term trust, delivering accurate technical recommendations, and ensuring peace of mind for every homeowner and business owner.

Drive for Results

Sales success at Fidelity ADT is built on daily activity, persistence, and disciplined pipeline management. Consistently following up on leads, making field calls, and overcoming objections drive top-tier earnings and market growth.

Technical Excellence & Adaptability

As electronic security technologies evolve, top sales professionals stay educated on modern alarm systems, smart-home security integrations, and IP CCTV systems to give clients expert guidance.

Expected Workspace Career Progression

A successful sales career within Fidelity ADT provides clear advancement opportunities into senior commercial and operational management roles:

Sales Consultant → Senior Commercial / Corporate Consultant → Regional Sales Manager → Branch / Commercial Director

Frequently Asked Questions

What is the closing date for this Sales Consultant role in East London?

This position was posted on 20 July 2026 and officially closes on 28 July 2026. Candidates are urged to submit their complete applications immediately.

Are a driver’s license and own vehicle mandatory?

Yes. As a field-based sales role requiring visits to client premises, building sites, and residential properties throughout East London, a valid driver’s license and a reliable personal vehicle are mandatory.

Is PSIRA Grade C registration required?

Yes. PSIRA Grade C registration is a legal requirement to consult on and sell security solutions and monitoring services in South Africa.

How to Apply

To apply for the Sales Consultant position in East London, submit your application package through the official recruitment portal. Ensure your application includes an updated CV detailing your sales achievements, certified copy of your Matric certificate, PSIRA Grade C certificate, valid driver’s license, ID document, and contactable references.

• Closing Date: 28 July 2026 (Apply immediately)

• Transformation Policy: Preference is given to internal applicants, Historically Disadvantaged Candidates, and Black Female Candidates in line with the FSG transformation plan.

• Feedback Policy: Should you not be contacted within 10 working days from the closing date, please consider your application unsuccessful on this occasion.

👉 Apply Online via the Official Recruitment Portal

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