Regional Marketer – Forestry Equipment (KwaZulu-Natal)
📍 Location: KwaZulu-Natal
📅 Date Posted: 05 April 2025
📝 Job Type: Permanent
💰 Salary: Market Related
📎 Reference Number: AO-1872
📅 Closing Date: 11 April 2025
About the Company
AFGRI Equipment, a leader in providing agricultural and forestry solutions, is dedicated to delivering the highest standards of service to its clients in the forestry industry. The company offers top-quality equipment, including John Deere Forestry Equipment, which plays a pivotal role in enhancing the productivity and efficiency of forestry operations. The Regional Marketer – Forestry Equipment will be responsible for driving the sales and marketing of forestry equipment in the KwaZulu-Natal (KZN) region, ensuring the success of product promotions and building strong relationships with key players in the forestry industry.
Role Overview
The Regional Marketer – Forestry Equipment will focus on promoting and selling forestry equipment to Forestry Companies, Forestry Contractors, and related businesses in the KZN region. This role requires the successful candidate to visit clients, assess their specific needs, present relevant products, and follow up on all sales processes. The primary goal is to drive business growth by strategically marketing John Deere forestry equipment and expanding the customer base through consistent relationship-building and sales excellence.
Key Responsibilities
Marketing and Sales Management
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Sales Growth: The Regional Marketer will be responsible for meeting and exceeding sales targets by selling John Deere forestry equipment to forestry businesses, contractors, and related sectors. You will be tasked with creating compelling sales presentations, negotiating deals, and closing transactions.
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Client Interaction: Regularly visit current and potential clients to present products, assess their needs, and develop tailored solutions. Building and nurturing long-term client relationships is key to ensuring repeat business and referrals.
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Market Research: Continuously evaluate the market to identify potential customers, understand the competitive landscape, and track industry trends to make informed marketing and sales decisions.
Procurement and Stock Control
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Inventory Management: Oversee the procurement and stock control of forestry equipment. Ensure that the products are available to meet customer demands, and that stock levels are maintained efficiently.
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Product Knowledge: Maintain an in-depth understanding of all products, particularly John Deere forestry equipment, and their unique selling points. The ability to explain product features, benefits, and technical specifications is crucial in influencing customer decisions.
Administration and Reporting
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Sales Documentation: Manage the administrative aspects of sales, including order processing, invoicing, and maintaining accurate records of all client interactions and transactions.
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Reporting: Prepare regular reports on sales performance, customer feedback, and market conditions. This includes tracking sales goals, forecasting, and updating management on business development strategies.
Requirements
Education and Experience
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Grade 12 qualification is essential.
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A Relevant Sales or Marketing Qualification is highly preferred.
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Valid Driver’s License is required.
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Minimum of 3 years of business, sales, and marketing experience, with a proven track record of success.
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Demonstrated experience in marketing and selling forestry equipment and knowledge of the C&F industry is an advantage.
Skills and Knowledge
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Technical Expertise: In-depth technical knowledge of forestry equipment, including John Deere products.
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Strong Communication Skills: The ability to communicate effectively, both verbally and in writing, with clients and internal teams.
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Client Service: A focus on providing exceptional customer service by understanding and addressing client needs.
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Sales Experience: Proven ability to close deals, negotiate terms, and handle objections effectively.
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Procurement Knowledge: Understanding of procurement processes and stock control.
Behavioural Competencies
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Customer Orientation: A commitment to putting the customer first, ensuring satisfaction through excellent service and tailored solutions.
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Negotiation Skills: Ability to negotiate effectively, balancing client needs and company goals.
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Networking: Building and maintaining professional networks to generate sales leads and promote products.
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Interpersonal Skills: Strong interpersonal skills, with the ability to work collaboratively with clients, suppliers, and internal teams.
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Willingness to Travel: The role requires frequent travel to visit clients and attend industry events.
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Adaptability: Ability to work under varying environmental conditions and respond to the needs of the market effectively.
How to Apply
Interested candidates are invited to apply for this exciting opportunity by submitting their applications before the closing date of 11 April 2025. Only shortlisted candidates will be contacted. If you do not hear from us within 30 days of the closing date, kindly consider your application unsuccessful.
AFGRI is committed to aligning its recruitment practices with its Employment Equity Policy. All applicants are informed that, to consider any application, we will need to process your personal information in accordance with the Protection of Personal Information Act (POPIA). Full details of this process are available in the HR Processing Notice, which can be accessed on the AFGRI Group website at www.agh.co.za.
Explore More Opportunities
Visit the AFGRI Careers page for more information on career opportunities within the organization and to learn about other exciting roles available.
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