Company: PepsiCo South Africa
Location: Welkom, Free State
Department: Sales
Reference Number: 406294
Contract Type: Permanent
Experience Level: Mid-Level / Sales
Functional Area: Sales / Route-to-Market / FMCG Distribution
Closing Date: Not specified (Apply Now)
About PepsiCo
PepsiCo is a global food and beverage leader, delivering products more than one billion times daily in over 200 countries. Its diverse portfolio includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream, alongside regional favorites.
PepsiCo’s transformation strategy, PepsiCo Positive (pep+), prioritizes sustainability, human capital, and innovation to create long-term growth while operating responsibly. In South Africa, PepsiCo employs over 13,000 professionals across divisions including Bakeries, Snacks, Beverages, Grains, and Foods, offering opportunities in sales, marketing, operations, and more.
Role Overview
The Sales Representative will manage and grow traditional trade routes for the Goldfields DC Bread division, driving revenue and volume in line with the Annual Operating Plan (AOP). This role requires proactive engagement with customers, ensuring high service standards and operational efficiency across the assigned route.
Ideal candidates are FMCG sales professionals with route management experience, excellent communication skills, and the ability to drive performance in a fast-paced distribution environment.
Key Responsibilities
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Achieve revenue and volume targets according to the Annual Operating Plan.
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Ensure 100% customer call rate and achieve a 90% strike rate.
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Maintain a stales threshold of 0.5%.
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Acquire new business opportunities within assigned territory.
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Manage cash and stock effectively on route.
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Pull and analyse reports to drive continuous improvement.
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Support company cost control through efficient vehicle usage.
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Comply with all functional and non-functional company policies, including sales, health, and safety standards.
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Maintain company assets, such as hand-held computers, vehicles, uniforms, and mobile phones.
Minimum Requirements
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3-year Business/Commercial Tertiary qualification.
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Minimum 3 years’ experience in the FMCG environment, with at least 1 year in a sales role.
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At least 1 year experience operating a vehicle.
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Valid Code 10 driver’s license with Public Drivers Permit (PDP).
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Certified Defensive Driver Certification.
Desirable Attributes:
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Strong customer relationship and communication skills.
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Ability to work independently and manage route efficiency.
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Results-oriented, accountable, and proactive.
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Skilled in data analysis to optimize sales performance.
Skills and Competencies
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Route-to-market sales and customer engagement.
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Revenue, volume, and KPI achievement.
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Cash and stock management.
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Reporting and continuous improvement.
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Vehicle and asset management.
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Compliance with safety and company policies.
Special Conditions of Employment
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Full-time field-based sales role covering the Goldfields region.
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Requires driving and on-route customer interaction daily.
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Focus on operational excellence, route efficiency, and performance metrics.
Why Join PepsiCo
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Opportunity to grow in a dynamic FMCG sales environment.
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Exposure to iconic global and regional brands.
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Career development within a high-performing and supportive team.
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Contribute to PepsiCo’s sustainability and growth initiatives.
How to Apply
Apply directly via the PepsiCo Careers Portal:
Only shortlisted candidates will be contacted. If you do not hear back within four weeks, please consider your application unsuccessful.
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