Retail Marketing Coordinator – TechMarkit | Johannesburg, Gauteng

Company: TechMarkit
Location: Johannesburg, Gauteng
Job Type: Permanent
Department: Corporate Marketing
Experience Level: Mid to Senior
Industry: Retail / Marketing / Consumer Electronics
Date Published: 16 May 2025
Application Deadline: Rolling Applications – Apply Now

About the Company

TechMarkit is a dynamic and fast-growing retail company that specializes in the sale of consumer electronics, technology solutions, and innovative retail experiences. With a growing footprint both online and offline, the brand focuses on delivering exceptional customer service, competitive pricing, and value-driven products that cater to tech-savvy shoppers across South Africa. The company is now hiring a Retail Marketing Coordinator who is passionate about data-driven marketing and building memorable customer experiences.

Role Overview

We are looking for a results-oriented and strategic Retail Marketing Coordinator to plan, lead, and implement highly effective marketing campaigns across both digital and physical retail channels. The ideal candidate will combine creative thinking with strong analytical capabilities and bring a solid background in retail marketing, including experience working with FMCG or consumer electronics brands. This role will be responsible for executing multi-channel campaigns, enhancing in-store visibility, driving foot traffic, and converting online audiences into loyal customers.

Key Responsibilities

• Develop and execute integrated marketing campaigns to support retail sales goals, brand positioning, and promotional strategies across all platforms

• Drive traffic to both online and offline retail outlets through digital marketing initiatives, including SEO, Google Ads (SEM), social media, email campaigns, and paid media

• Collaborate with creative teams to develop high-impact marketing collateral, including in-store signage, banners, point-of-sale materials, and branded visuals

• Create and schedule compelling content that aligns with consumer interests and shopping trends across Facebook, Instagram, and other social platforms

• Analyse marketing performance using Google Analytics, Meta Pixel, and similar analytics tools, offering insights to optimise ROI and engagement metrics

• Manage the marketing budget efficiently and track campaign-related expenses, ensuring spend is aligned with expected business outcomes

• Work cross-functionally with internal teams (e.g., Sales, Product, and Operations) to support consistent brand messaging and timely campaign rollouts

• Coordinate promotional calendar, campaign activations, and retail launch events at stores across South Africa

• Stay up to date with market trends, competitor campaigns, and changing consumer behaviours in both brick-and-mortar and e-commerce retail spaces

Qualifications and Experience

• Bachelor’s Degree in Marketing, Communications, or a related field from a recognised university

• Minimum of 5 years of marketing experience, specifically within a retail environment (FMCG, consumer electronics, or tech industry experience preferred)

• Proven track record of managing end-to-end marketing campaigns that deliver measurable sales growth and customer engagement

• Strong technical knowledge of digital tools including SEO, Google Ads, social media platforms, email marketing platforms, and CMS systems

• Experience working with Google Analytics, Meta Pixel, and business intelligence dashboards like Tableau or Microsoft Power BI

• Budget management skills and the ability to allocate spend based on performance data and marketing objectives

• Excellent verbal and written communication skills

• Highly organized with the ability to multitask and manage multiple campaigns under tight deadlines

Desired Skills

• Proficiency in basic design tools such as Canva, Adobe Express, or similar

• Intermediate Microsoft Excel skills for tracking performance and managing campaign budgets

• Data-driven approach to marketing strategy, with the ability to interpret performance reports and pivot campaigns based on insights

• Understanding of consumer behaviour across online and offline shopping experiences

• Strong stakeholder management and the ability to collaborate with internal teams and retail partners

Working Environment

This is an office-based role located in Johannesburg with occasional travel to retail stores for campaign rollouts and in-store activations. You’ll work in a fast-paced, collaborative environment where innovation and quick decision-making are key to success. The role demands flexibility, creativity, and an agile mindset as you’ll be managing multiple campaigns and platforms simultaneously.

What TechMarkit Offers

• Competitive salary based on experience

• Exposure to the rapidly growing tech and retail sectors

• A collaborative, innovation-led working environment

• Career advancement opportunities across marketing and digital teams

• The chance to shape the future of retail campaigns in South Africa

How to Apply

If you are a creative and analytical marketing professional with a passion for retail and the ability to drive results, apply now to join the TechMarkit team in Johannesburg. We’re excited to welcome a new team member who thrives in dynamic retail environments.

For more marketing career opportunities, visit Marketing Jobs in Gauteng, explore Retail Sector Vacancies, or browse our Latest Job Listings in South Africa.

📢 Apply now